Astound Digital Launches AVA, a Voice Agent for Rapid Agentic Deployments
Astound Digital is excited to introduce AVA (Astound Voice Agent), a robust voice automation framework designed to help organizations rapidly adopt agentic capabilities and deliver measurable business results. AVA integrates Salesforce Agentforce, AWS Bedrock, and Google Enterprise Gemini to orchestrate intelligent voice workflows across critical service interactions. AVA marks a major milestone in Astound Digital’s commitment to enabling modern, AI-driven service operations and accelerating time-to-value for clients.
As a Top 5 Agentforce Partner, Astound Digital has deployed more than 25 agentic solutions across Salesforce Agentforce, AWS Bedrock, and Google Enterprise Gemini. With deep C360, automation, and multi-cloud AI integration expertise, Astound Digital enables brands to orchestrate intelligent agents and unlock enterprise data. AVA builds on this proven foundation, translating Astound’s enterprise-grade agent experience into a rapid-deployment voice framework that delivers immediate operational impact.
“AVA demonstrates the power of combining intelligence, workflow, and cross-cloud agent collaboration,” said Bill Donlan, CEO of Astound Digital. “This launch represents an important step in our vision for the agentic enterprise — giving clients a faster, more scalable way to adopt voice agents that deliver real operational impact from day one.”
Astound’s Agentforce Factory is actively developing additional voice agents similar to AVA, targeting other industries including Retail and Travel & Hospitality — with announcements coming soon.
Beyond its launch capabilities, AVA is built for continuous expansion. Future releases will unlock deeper multi-agent orchestration, broader enterprise integrations, and additional use cases that support the evolution toward a fully agentic enterprise.A
High-Impact Voice Use Cases in AVA’s Initial Release
RMA Initiation
- Validates the asset being returned
- Checks warranty or service entitlement
- Provides logistics guidance based on size and location
- Automatically creates the work order and service appointment
Installation Appointment Scheduling
- Verifies the caller
- Confirms the product requiring installation
- Validates the installation location
- Captures special requirements (insurance waivers, access restrictions, etc.)
- Offers AVAilable appointment times and finalizes scheduling
Change a Service Appointment
- Confirms the customer
- Reviews existing appointment details
- Verifies the change request
- Reschedules based on AVAilable or preferred times
- Provides final confirmation
Service Billing (AWS or GCP)
- Completes the service order workflow
- Sends billing details to an AWS or GCP agent
- Agent generates the invoice and returns it to Salesforce
- Invoice is ingested via Data Cloud and displayed on the account record
Parts AVAilability (AWS or GCP)
- Identifies the part or product
- Queries real-time stock AVAilability
- Interprets results (in stock, low stock, unAVAilable)
- Shares alternates or next ship dates
- Enables ordering or escalation
To learn how AVA can accelerate your journey toward the agentic enterprise, contact Astound Digital.
About Astound Digital
At Astound Digital, we help brands build smarter, connected digital experiences. For 25+ years, we’ve helped some of the world’s most innovative companies deliver standout customer experiences that actually work, for their business and their customers. We bring together strategy, design, technology, and data to solve real problems — and we do it with a team that’s as passionate as they are experienced.