Connecting with Your Customer Is More Critical Than Ever

B2C Ecommerce Analytics Trends Report

Does your website attract and convert consumers into paying customers? Poorly designed ecommerce interfaces (read: websites), lead to frustrated shoppers, discourage online sales, and lead to decreased revenue.

Astound analyzed client ecommerce data from more than 70 million users through the lens of COVID-19 and its effect on digital retail. We have seen a dramatic increase in online activity across three verticals, CPG, Apparel and Accessories, and Home, including:

  • 40 percent increase in users 
  • 48 percent increase in new users 
  • 9 percent increase in commerce conversion rate 
  • 19 percent increase in average revenue per user 

Download COVID-19 B2C Ecommerce Analytics Trends today for the full report and get an in-depth review of each vertical and an analysis of site data from more than 70 million users. Get your copy today.

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At Astound, we create digital experiences that engage consumers and fuel exponential growth. With a strong global presence, more than 20 years’ experience, and a team of 1,600 deeply passionate experts in the areas of growth, design, demand, and technology, we’ve had the opportunity to partner with visionary brands such as L’Oréal, Boohoo, Halfords, FLOR, TOMS, and Crocs. Astound is responsible for more than 3,000 successful digital commerce projects and 400 end-to-end website launches—sites which last year generated nearly US$10 billion in revenue.

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