Online commerce has grown at an unprecedented rate, with global online sales expected to hit US$5.5 trillion in 2022. However, more than half of consumers still prefer to shop in physical stores.
Brands that can effectively bridge the gap between online and in-store commerce have a huge competitive advantage—but how do they do it?
In this report, we reveal some of the top companies that have successfully bridged the gap between online and in-store shopping. We highlight their wins and provide actionable takeaways you can apply to your own business.
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At Astound, we create digital experiences that engage consumers and fuel exponential growth. With a strong global presence, more than 20 years’ experience, and a team of 1,600 deeply passionate experts in the areas of growth, design, demand, and technology, we’ve had the opportunity to partner with visionary brands such as L’Oréal, Boohoo, Halfords, FLOR, TOMS, and Crocs. Astound is responsible for more than 3,000 successful digital commerce projects and 400 end-to-end website launches—sites which last year generated nearly US$10 billion in revenue.